Barry Alvarez

A Message from
the Director of Athletics



Hello Badger Fans,

I am proud to introduce Badger Select, our user-friendly online seat selection process providing priority access for Wisconsin Football, Men’s Hockey and Men’s Basketball season ticket holders, as well as season parking opportunities for Football and Men’s Basketball.

Badger Select is an optional benefit available to all current and prospective season ticket holders.

Badger Select provides you the opportunity to optimize your fan experience both in the stadium and in the parking lot.

Through Badger Select, you have the ability to: move and improve existing seats, add additional season tickets, purchase new season tickets and purchase season parking for Football and Men’s Basketball.

I encourage you to explore all the details at BadgerSelect.com.


Thank you for all of your support and On, Wisconsin!

Barry Alvarez

Barry Alvarez
Director of Athletics